A 1964 commercial introducing Goodyear double-layered tires. A sign saying“Danger: Explosives.” A group of men set explosives in underground. In the background, we see a car equipped with Goodyear’s double-layered tires. The driver starts the engine and runs over the explosives. After the explosions, however, the car keeps running as if nothing happened. Title card inserted: “Goodyear announces new double eagle. Carries its own spare inside.” A close look of the tire after the explosions and you see the second hidden underneath is being exposed. The same title card and the Goodyear’s logo.