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Commercial for Imperial Margarine. Zoom out of bowl to reveal a group of children sitting around a table. They pass the bowl of margarine around. CU of boy. Crown magically appears on his head. Shot of kids all at table with crowns on their heads. CU of hand putting margarine on an English muffin. Boy with crown passes margarine bowl to boy next to him. Group shot of kids at table. Hand puts lid on margarine container in front of box.