Commercial for Ivory Flakes laundry detergent. CU of a baby crying. A man in a suit shushes the baby. He says he is he world’s only baby translator. He pulls out a white diaper and rubs it against the baby’s cheek making the baby smile. He pours bland detergent on the baby’s high chair table and the baby touches it. Then he pours Ivory Flakes detergent on the table and the baby touches it and smiles. The baby stands up and touches the box as the man speaks to the camera.