The commercial opens with a man walking up a grand hill with a donkey. The man looks like he's from the wild West. The man makes it up to the hill and lights a lantern in a tunnel. Here it's revealed that he's a miner. The narrator says. "You've worked hard" and commends the miner for his laborious labor. The miner begins to hack away at the stone walls of the mine. The commercial is for the Travelers Financial Company.