Commercial for Coronet Towels, which are paper towels used for cleaning. 

For dramatic effect, the commercial compares weightlifter Dennis Tinerino, who can lift 2 times his body weight, to Coronet Towels, which can lift 4 times. Dennis lifts two large clear containers filled with water, followed by Coronet Towels sopping up splotches of water. 

Coronet Towels are/were a product of Georgia-Pacific, an American paper company.