Claymation/ plasticine animated commercial for The Scotsman newspaper; a man reads The Scotsman for the variety of subjects it covers; as he brings up each subject, he transforms into its representation: for politics, the Prime Minister Margaret Thatcher; for sports, a rugby ball, goalkeeper catching a soccer ball, and a golf ball making par on a putt; for business, two faces appear screaming buy/ sell; for technology, a robot contraption, and for farming, a farmer and a cow coming out of his pipe appear; male voiceover: “There’s so much in the Scotsman, no wonder so many people get so much out of it!